Learn the best practices for creating, producing, and delivering your organization's content. Each free issue provides expert advice and tips on the strategic use of print and online media, including websites, video, podcasts, blogs & other social media, and more.
Feature The more they did with less Economic degree of difficulty might make the sixth annual Magnum Opus Awards the most impressive yet
Feature Steady as she goes It should be no surprise that the results of our 2009 Compensation & Staffing survey reflect the effects of the economic situation. Yet the overall news about the level of dedication to custom media..
Strategy A Twitter how-to Whether or not you feel Twitter is relevant to your business is up to you and your marketing objectives. If you choose to move forward, follow these four steps and you’ll be a Twitter pro in no time.
Writing Speaking up If you don’t participate in the conversation about your organization, you have no means of telling your own story. Here's how one company’s blog is helping it regain influence.
Copyblogger 3 Simple Ways to Turn Your Website Archive into Profitable Books and eBooks Thursday, May 17, 2012 4:00 am Attention Bloggers: I’ve seen the future, and you’re missing it. Oh sure, we bloggers think we’re the most up-to-date, leading-edge, tech-savvy people on the planet. But one of the biggest changes in the long history of content creation is taking place right under your feet, and I’m afraid it may be passing you by.
MediaPost | Social Media Insider Is General Motors Pulling Out of Facebook Prematurely? Wednesday, May 16, 2012 2:41 pm I knew some big advertiser was going to pull out of advertising on Facebook, as General Motors did earlier this week. It was predictable, as predictable as the fact that The Wall Street Journal would exhibit positively exquisite timing in breaking the story less than a week before the Facebook IPO.
Content Marketing Today Write Less, Say More: The Power of Brevity | Lifehacker Friday, May 11, 2012 8:39 am When it comes to great writing, less is more. But even if you’re familiar with the mantra to “omit needless words,” tightening your writing is harder that it looks. Which words should you omit? How can you write more clearly? Danny Rubin, a national news consultant and former television news reporter, demonstrates"”with examples"”the power of [.
FOR THE WEEK OF May. 17, 2012
Assistant Director of Media Relations
Florida Atlantic University - FAU in Boca Raton, FL ... Read more.
November 4, 2010 CONTENT MANAGEMENT: Content Curation—What, How & Why
Have you been hearing all about content curation lately? Still a little foggy? ContentWise editor Dan Dillon sheds light on what it is, how to do it and why you might want to give it a whirl. (4 min.)
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