a shel of my former self Friday Wrap #125: The Special Thursday Edition October 30, 2014, 6:46 am Warm greetings from London! My travel schedule made it impossible to produce the Friday Wrap on Friday, and for a while, I considered just skipping an edition. But there are so many interesting items to share, I opted instead to post a special Thursday edition of the Friday Wrap.
Search Engine Watch "Which Update?" Is the Wrong Question October 30, 2014, 6:30 am What's the right question to ask? That will depend on your skill level and experience in the SEO industry.
Search Engine Watch Secret Sauce LoMo Tips for More PPC Sales October 30, 2014, 4:30 am Paid search marketers have understood that mobile is important for some time, but few are leveraging the power of mobile advertising tailored for local traffic.
SEO Copywriting What Match.com Taught Me About First Email Impressions October 30, 2014, 3:30 am I had one rule when I was on Match.com. If I saw misspellings, typos or the wrong form of a word (like “they’re” when he meant to type “there,”) that person was no longer a candidate.