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Keep up-to-date on news & opinion about content marketing and custom & corporate publishing through the live feeds from popular blogs here.

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Search Engine Watch
5 Most Important Takeaways From the Link Building Survey 2014
July 29, 2014, 6:30 am
A new survey shows that our industry continues to improve, and links continue to matter. Link building is getting harder, so implementing diverse tactics is extremely important. And link building works best with other online marketing activities.

Copyblogger
7 Ways to Simplify Complex Content While Maintaining Sophistication and Nuance
July 29, 2014, 6:00 am
So, you’re full of information and have a dramatic story for your audience? Good. But here’s the harsh truth: every bit of knowledge in the whole world is completely meaningless if you don’t do this one thing.

NYT > Media & Advertising
Despite Circulation Gains, Profit Falls 21% at New York Times Co.
July 29, 2014, 5:31 am
Costs for new products and declining print advertising offset rising digital subscriptions and revenue from other sources at the company.

Search Engine Watch
17 Keys to Success in Social PPC
July 29, 2014, 4:30 am
While social PPC won't replace Google Adwords any time soon, it's become an effective source of incremental leads and sales for savvy businesses. Next time you launch and run a paid social campaign, use these 17 tips for success.

NYT > Media & Advertising
Rhapsody Reaches 2 Million Monthly Subscribers
July 28, 2014, 9:01 pm
The music service announced the milestone on Tuesday as it seeks to expand its footprint in Europe and Latin America.

NYT > Media & Advertising
Advertising: A Tourism Campaign Taps Tennessee's Musical Roots
July 28, 2014, 7:58 pm
The goal of the $8 million effort is to accelerate the recent growth in tourism generated in part by Tennessee's reputation for outstanding music.

NYT > Media & Advertising
Chinese Authorities Investigate Pegasus, a Unit of Edelman
July 28, 2014, 7:17 pm
Political observers said the move could be linked to a wider inquiry into corruption at the state TV network CCTV, and to the investigation of senior security officials.

NYT > Media & Advertising
TV Sports: Stephen A. Smith's Domestic Violence Remarks Put ESPN in a Bind
July 28, 2014, 5:52 pm
The ESPN commentator Stephen A. Smith caused a stir with his remarks on domestic violence, and his quick apology might affect the network's leniency.

Conversation Marketing: Internet Marketing with a Twist of Lemon
Net Neutrality: It's more than streaming video
July 28, 2014, 4:42 pm
This is a broader, hand-waving bit about Net Neutrality. If you want to see how it might affect small businesses, and what you can do to mitigate the problem, read Josh Patrice’s post. The debate about Net Neutrality isn’t as clear-cut as some would have you think.

NYT > Media & Advertising
Peter Mendelsund, Book Designer, Debuts as a Writer
July 28, 2014, 2:15 pm
Peter Mendelsund has designed hundreds of striking book covers, but his imagination seized up when it came time to design one for his own book.

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Job of the week below
FOR THE WEEK OF Jul. 28, 2014
Director Of News And Media Relations (1180_0004413800-01)
University Of Wisconsin - Madison in Madison, Wisconsin ... Read more.
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CE Quick Check Cards
Blog post below
November 6, 2013, 9:19 AM
You may call my writing "content" after I've written it, but not before
October 9, 2013, 9:33 AM
A question about the government shutdown and the debt-ceiling standoff
October 1, 2013, 10:25 AM
Not enter your work into the 2013 Strategic Video Awards? You'd have to be blazin'!
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Podcasts below
November 4, 2010
CONTENT MANAGEMENT: Content Curation—What, How & Why

Have you been hearing all about content curation lately? Still a little foggy? ContentWise editor Dan Dillon sheds light on what it is, how to do it and why you might want to give it a whirl. (4 min.)

Click to view more podcasts
 
 
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