NYT > Media & Advertising Jerry Weintraub, a Force in Film and Music, Dies at 77 July 6, 2015, 6:57 pm Mr. Weintraub's career touched musical entertainers as grandly diverse as Elvis Presley and Led Zeppelin, and films like "The Karate Kid"¯ and the "Ocean's Eleven"¯ casino heist trilogy.
Copyblogger Darren Rowse on the Intersection of Blogging and Digital Commerce July 6, 2015, 12:00 pm We know about the power of content marketing to build audiences, inform what products and services to develop, and ultimately connect the two together. And whether you call it blogging or not, text remains a cornerstone of the online content mix.
Copyblogger All Great Writing Boils Down to These 4 Emotional Appeals July 6, 2015, 10:00 am Great writers write to the emotions of their readers. And they focus on just four emotional appeals. The appeal is the reason you give the reader to read, subscribe, donate, share, or buy. And the appeal is almost always expressed in the headline.