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Keep up-to-date on news & opinion about content marketing and custom & corporate publishing through the live feeds from popular blogs here.

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Search Engine Watch
Google Adds New Features to Improve Shopping Campaigns
November 20, 2014, 8:17 am
The platform introduced a number of new additions to help users manage their ad campaigns.

Search Engine Watch
Justifying Your Spend—Getting SEO Buy-In
November 20, 2014, 7:30 am
There comes a time when all search marketers need to justify investment in their channel, something that can be a point of dread as well as a time of great opportunity.

Copyblogger
How to Use Content Curation to Create a Recurring Revenue Business
November 20, 2014, 7:00 am
It’s no secret that I’m a tireless advocate for the creation of original content to fuel business growth. My next online project, however, is based on … curation. You read that right.

Search Engine Watch
Holiday Season Link-Building
November 20, 2014, 5:30 am
For those of you who didn't do their Christmas link-building this summer, here are a couple of link bait ideas to help you catch up with the competition.

NYT > Media & Advertising
Jeff Bezos Makes His Mark on Washington Post With New Kindle App
November 20, 2014, 4:09 am
It is the first formal collaboration between the newspaper and Amazon since Mr. Bezos, the online giant's founder, bought The Post for $250 million last year.

SEO Copywriting
6 Things to Check Before Turning In Your Final Draft
November 20, 2014, 3:30 am
Have you ever thought, “Wow, that headline could be better” after you turned in your final draft? Or worse, your boss (or client) redlined your copy"“and she sent you a nastygram to let you know? Ouch.

NYT > Media & Advertising
A Partnership With CNBC Adds Context to Its News
November 19, 2014, 10:00 pm
Boxes of financial statistics are appearing as NBCUniversal News Group announces a strategic investment in Kensho that includes a larger agreement specifically with CNBC.

NYT > Media & Advertising
R.A. Montgomery, Publisher of the Choose Your Own Adventure Series, Dies at 78
November 19, 2014, 9:18 pm
Mr. Montgomery recognized the potential of a book that let the reader choose between two actions and endings.

NYT > Media & Advertising
In Silicon Valley, Journalists Balance Booster and Critic
November 19, 2014, 7:25 pm
Comments by an Uber executive about spying on a tech journalist have roiled the outspoken, competitive and often conflicted group of publications that cover Silicon Valley.

NYT > Media & Advertising
Advertising: A Pitch to Persuade Smartphone Snappers to Step Up to Nikons
November 19, 2014, 6:09 pm
Nikon is introducing a campaign this week aimed at the millennial consumers who are taking more photographs than ever, but with smartphones.

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Job of the week below
FOR THE WEEK OF Nov. 20, 2014
Supervisory Visual Information Specialist
Veterans Affairs, Veterans Health Administration in Orlando, Florida ... Read more.
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Upcoming audio conferences & webinars below
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CE Quick Check Cards
Blog post below
November 6, 2013, 9:19 AM
You may call my writing "content" after I've written it, but not before
October 9, 2013, 9:33 AM
A question about the government shutdown and the debt-ceiling standoff
October 1, 2013, 10:25 AM
Not enter your work into the 2013 Strategic Video Awards? You'd have to be blazin'!
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Podcasts below
November 4, 2010
CONTENT MANAGEMENT: Content Curation—What, How & Why

Have you been hearing all about content curation lately? Still a little foggy? ContentWise editor Dan Dillon sheds light on what it is, how to do it and why you might want to give it a whirl. (4 min.)

Click to view more podcasts
 
 
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