Copyblogger Are You Really a Writer "¦ Or Just a Copyist? April 15, 2014, 6:00 am There is a terminology problem plaguing the content community. It’s confusing marketers, it’s misleading clients, and it’s causing an identity crisis among content creators everywhere.
Search Engine Watch 4 Keyword Strategies for Squeezing Performance From Broad Match April 15, 2014, 5:30 am Learn the latest Bing Ads broad match data, as well as how to use negative keyword lists to save yourself time and money; refine by intent, brand, or key product attributes; prevent "click bleed" between ad groups; and find new exact match terms.
SEO Copywriting Reconciling Two Vastly Different Content Trends: Mobile and Long Form April 15, 2014, 3:00 am If you’ve been paying attention this year, you’ve noticed two distinct trends in content: content made for mobile devices, and long-form, deep-diving content made for quality. If your content is image- or video-heavy, you have a bit of a leg up, though you still need text to bolster it.
Search Engine Watch 'Let Me Google That For You' Bill Introduced to U.S. Senate April 14, 2014, 2:00 pm The bill, sponsored by Senators Tom Coburn and Claire McCaskill, has the purpose "To streamline the collection and distribution of government information" and proposes that the government prioritize searching for information via the Internet.