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Keep up-to-date on news & opinion about content marketing and custom & corporate publishing through the live feeds from popular blogs here.

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NYT > Media & Advertising
Advertising: Glamour Promotes Its Brand and Its Readers
September 7, 2010, 10:30 pm
In a new campaign, the magazine declares that women in their 20s and 30s track its coverage of fashion, relationships, women's issues and other subjects.

Search Engine Watch
SEO Blitz: Are You Ready for Some Football!
September 7, 2010, 10:01 pm
How we redesigned and optimized a sports website's team and player pages to gain better coverage in the SERPs. ...

Search Engine Watch
5 Ways to Create an Online Buzz
September 7, 2010, 9:01 pm
Top tips for building an online buzz when you've launched something new and want to boost sales. ...

Conversation Marketing: Internet Marketing with a Twist of Lemon
10 (almost) ironclad arguments for SEO
September 7, 2010, 8:44 pm


Junta42 blog
Content Marketing Infinity
September 7, 2010, 7:05 pm
Last week, I chatted with a marketing executive at a small company about content marketing tactics. This was his comment: We've been blogging for three months but haven't seen many results. When do we decide to stop and do something.

NYT > Media & Advertising
MasterChef Gets Another Season
September 7, 2010, 4:59 pm
MasterChef is picked up for a second season on Fox.

MinOnline :: Breaking News & Views
LHJ Turns Blog Into Event Series
September 7, 2010, 2:36 pm
The polarity of media truly is reversing. Ordinarily, traditional news and service brands try to leverage their offline identity online. But with Ladies' Home Journal's popular blog 'Ladies Lounge' a good Web notion has become an event series.

MinOnline :: Breaking News & Views
Cygnus Aligns With Manfredi, Brings in Joe May
September 7, 2010, 2:17 pm
Cygnus Business Media's Construction Network has formed a strategic alliance with consultancy Manfredi & Associates, Inc. The partners will help Cygnus advertising clients develop market strategies related to government issues and the construction.

MinOnline :: Breaking News & Views
Atlantic iPad Issue Targets Sharing and Reading
September 7, 2010, 1:28 pm
Many iPad magazines aim to dazzle viewers with spinning, twirling 3D models and flying menus or nav schemes. But some brands really need to lead more with the text-driven values at the heart of their identity.

MinOnline :: Breaking News & Views
IHS Acquires Access Intelligence's Chemical Week, SRIC, Energy Daily
September 7, 2010, 12:41 pm
International business information company IHS has acquired from Access Intelligence (publisher of min, min's b2b and minonline) Chemical Week, SRI Consulting, Harriman Chemsult and The Energy Daily, the two companies announced this afternoon.

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FOR THE WEEK OF Sep. 10, 2010
Associate Director of Communications, Office of Development
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August 29, 2010, 2:02 PM
7 Seconds
July 7, 2010, 5:46 PM
Words are Nice, but Pictures Rule
June 12, 2010, 12:49 PM
Directness and Depth
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Podcasts below
January 14, 2010
WRITING: Avoid Jargon

The only time jargon is OK is when everybody in your audience knows what it means. Even then, there's usually a better way to say things. CW Editor Robert Holland talks about how you can avoid jargon in order to make your content as clear as it can be. (3 min.)

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